Release of Nikon D60

[nicsnaps]

A relief for those that just acquired a D40X

Seriously, I was expecting something better, perhaps with LiveView (marketing plus point), with more AF focus points. Didn't expect there to be an AF pin. Otherwise, it would have killed potential D40(X) sales.

Hope the D90, whenever it is out, will really be a significant upgrade on the D80 and tempt upgraders.

 

[BlueBull]

Think eventually the D40X will be no more, replaced by the D60.

So Nikon's DSLR range will have D40, D60, D80 for the entry and enthusiast segment.

 

[psyk1]

For someone wanting to try out a dslr from a normal p&s, I think the d60 would be just fine. Maybe Nikon doesn't think most of this market would want/need the larger range of lens that requires the focusing motor in-camera. For those who decide they do, they would probably buy a d80 straight or upgrade from their d60/d40(x) in the future?

Only thing is I don't see how differentiated the market is for d40 and d60. :think:

Those are looking for more in their camera should probably wait for the d80 replacement, which is exactly what I'm going to do.

 

[longkangman]

range will have D40, D60, D80 for the entry and enthusiast segment.

hmm... would be interesting to see the D90 as in D50, D70. :lovegrin: :dunno:

 

[chngpe01]

For someone wanting to try out a dslr from a normal p&s, I think the d60 would be just fine. Maybe Nikon doesn't think most of this market would want/need the larger range of lens that requires the focusing motor in-camera. For those who decide they do, they would probably buy a d80 straight or upgrade from their d60/d40(x) in the future?

Only thing is I don't see how differentiated the market is for d40 and d60. :think:

Those are looking for more in their camera should probably wait for the d80 replacement, which is exactly what I'm going to do.

D60 replace D40x

 

[csnap]

D40->D40x->D60 within a year... improvements are considered quite insignificant for the upgrades between the different models... what's the rational behind this maketing strategy? I m wondering... can anyone shed some light into this?

 

[BlueBull]

SO their DSLR range is in line with their Speedlite range:

D40, D60, D80,
SB-400, SB-600, SB-800.

 

[blurboiboi]

samples...
http://www.nikon-image.com/jpn/products/camera/slr/digital/d60/sample.htm

 

[Six-GHz]

A relief for those that just acquired a D40X

Yep, true. There's nothing significant (at least for now) to differentiate between the two, unless this "Expeed concept" is even better than the already outstanding processing capability of the D40/X.

Hope there'll be one mega-comparo between D60, A200, K200 and 450D soon! ;p

 

[Six-GHz]

SO their DSLR range is in line with their Speedlite range:
D40, D60, D80,
SB-400, SB-600, SB-800.

:think:... you sure got the eye for their naming conventions!

samples...
http://www.nikon-image.com/jpn/products/camera/slr/digital/d60/sample.htm

Looks pretty normal to my untrained eye leh... some high ISO stuffs, pronto!

 

[Clockunder]

For someone wanting to try out a dslr from a normal p&s, I think the d60 would be just fine. Maybe Nikon doesn't think most of this market would want/need the larger range of lens that requires the focusing motor in-camera. For those who decide they do, they would probably buy a d80 straight or upgrade from their d60/d40(x) in the future?

Only thing is I don't see how differentiated the market is for d40 and d60. :think:

Those are looking for more in their camera should probably wait for the d80 replacement, which is exactly what I'm going to do.

Nikon has frog-leaped over Canon and regained market share in Japan 2007 due largely to the D40 and D40x.

The DSLR newbie market is apparently the biggest new DSLR growth area as many DSLR newbies are born everyday.

Most newbies don't even know about DOF and exposure (metering etc.), let alone differentiating between AF-S and AF lenses. They only look at the price of camera body + kit lens and, from the posts and questions they make in forums across the world, many don't even know initially that they usually need more lenses other than the kit lens. Often, we see them subsequently asking what new lens they should get because they still don't know what lens they need even after shooting for some time already.

The D40 and D40x which are priced lower than most other entry level DSLRs have sold very well in 2007 because newbies look mainly at the price of the entry DSLR with kit lens and this enabled Nikon to regain much DSLR market share in 2007.

Nikon know that the same business strategy of "low price" to target at the ignorant newbies will continue to work well in 2008 and therefore have done only a minor upgrade to the D40/40x to keep the cost and price competitively low for entry level DSLR.

So this D60 is intended to target at newbies and not upgraders from D40/40x. D60 is a replacement for the D40/40x and there is no need to differentiate as the D40/40x will be taken off the shelves and is probably already or will be out of production.

Those D40/40x newbies in 2007 would have or eventually will become less ignorant in 2008 and have realised the limitations of their entry level DSLRs and thus start thinking of upgrading their cameras. This will naturally create demand for the D80 and its impending replacement. At the same time, some newbies will also be looking straight at D80 and its replacement.

Overall, Nikon apparently understands the market well and has a nice business strategy for more profits although it may not be nice for consumers.

 

[mjjphoto]

samples...
http://www.nikon-image.com/jpn/products/camera/slr/digital/d60/sample.htm

Here's an English translation of the Japanese site:

http://www.nikongrapher.com/index.php?option=com_content&task=view&id=41&Itemid=1

 

[cichlid]

Nikon has frog-leaped over Canon and regained market share in Japan 2007 due largely to the D40 and D40x.

The DSLR newbie market is apparently the biggest new DSLR growth area as many DSLR newbies are born everyday.

Most newbies don't even know about DOF and exposure (metering etc.), let alone differentiating between AF-S and AF lenses. They only look at the price of camera body + kit lens and, from the posts and questions they make in forums across the world, many don't even know initially that they usually need more lenses other than the kit lens. Often, we see them subsequently asking what new lens they should get because they still don't know what lens they need even after shooting for some time already.

The D40 and D40x which are priced lower than most other entry level DSLRs have sold very well in 2007 because newbies look mainly at the price of the entry DSLR with kit lens and this enabled Nikon to regain much DSLR market share in 2007.

Nikon know that the same business strategy of "low price" to target at the ignorant newbies will continue to work well in 2008 and therefore have done only a minor upgrade to the D40/40x to keep the cost and price competitively low for entry level DSLR.

So this D60 is intended to target at newbies and not upgraders from D40/40x. D60 is a replacement for the D40/40x and there is no need to differentiate as the D40/40x will be taken off the shelves and is probably already or will be out of production.

Those D40/40x newbies in 2007 would have or eventually will become less ignorant in 2008 and have realised the limitations of their entry level DSLRs and thus start thinking of upgrading their cameras. This will naturally create demand for the D80 and its impending replacement. At the same time, some newbies will also be looking straight at D80 and its replacement.

Overall, Nikon apparently understands the market well and has a nice business strategy for more profits although it may not be nice for consumers.

Wow, you've just described what happened to me in Dec 06 when i bought the D40 at $9xx. i had compared the price of D40 against the Fuji SF6500 ($760). I went straight to DSLR w/o any thought on lenses.

Anyway, no regrets, i'm enjoying my DSLR now...and to answer the other thread on whether can downgrade from DSLR to compact, the answer is No. Compact for spare cam, yes!

 

[lukesky]

The D60 price should include the body and the kit lens AF-S 18-55mm VR ......

I know. then if u buy the D80 kit, it's also gona be that price range of $1.5k or $1.6k. So u're back to square one.. for the same price, which one more worth it? D80 kit or D60 kit?

 

[hlw8888]

I know. then if u buy the D80 kit, it's also gona be that price range of $1.5k or $1.6k. So u're back to square one.. for the same price, which one more worth it? D80 kit or D60 kit?

pls pardon me to ask a noob qn. D80 kit got as cheap as $1.5k-1.6k? the nikon website states as $2334 leh.

 

[BlueBull]

pls pardon me to ask a noob qn. D80 kit got as cheap as $1.5k-1.6k? the nikon website states as $2334 leh.

If you do your homework then yes, can find.

Bought my D80 body brand new on Christmas Day 2007 for $1200++, local set from one of the major camera shops.

 

[snapperz]

Happen to browse thru Nikon SG website... the camera is already out but no price shown, i guess it'll be anytime soon...

Slight improvement from D40/40x...it have a DOF preview button may be useful for some.. but i think the body still don't have an inbuilt focus motor...

here's the link Nikon D60

 

[lsisaxon]

Happen to browse thru Nikon SG website... the camera is already out but no price shown, i guess it'll be anytime soon...

Slight improvement from D40/40x...it have a DOF preview button may be useful for some.. but i think the body still don't have an inbuilt focus motor...

here's the link Nikon D60

So? Canon bodies never had an inbuilt focus motor. ;p I think Nikon is just trying to be competitive. Their vision of getting normal people to convert to DSLR is working well with cheaper AF-S VR lenses like 18-55 and 55-200, which is more than sufficient for most.

 

[snapperz]

So? Canon bodies never had an inbuilt focus motor. ;p I think Nikon is just trying to be competitive. Their vision of getting normal people to convert to DSLR is working well with cheaper AF-S VR lenses like 18-55 and 55-200, which is more than sufficient for most.

oh really? hahaha... i must be very ignorant then... i didnt know canon bodies dun have inbuilt focus motor... i guess... i just too pampered with nikon cam bodies with inbuilt focus motor... ;p anyways thanks for the info...learnt something new today:thumbsup:

 

[lsisaxon]

oh really? hahaha... i must be very ignorant then... i didnt know canon bodies dun have inbuilt focus motor... i guess... i just too pampered with nikon cam bodies with inbuilt focus motor... ;p anyways thanks for the info...learnt something new today:thumbsup:

That's why Canon bodies can be made cheaper but the EF lenses are more expensive because all lenses need to have a motor. Not all are USM though. 3rd party lenses for Canon also have motors in them which is why I am surprised why they they (other than Sigma) have not released motorized version for compatibility with D40/X, D60. Maybe now Nikon is probably learning that normal people are willing to pay more for lenses than for bodies, so move the cost into the lenses and make the bodies cheaper like what Canon did when they introduced the EOS system. :dunno: