WHATS NEXT FOR M43, after Olympus, what future is left?


OM1 mk2 high ISO.

Screenshot_2024-06-24-05-57-59-314_com.google.android.youtube-edit.jpg


 

Currently most sought after used m43 bodies imho
- GM series
- Pen F

It’s hard to come by in the used market and once it appears it will be ‘higher” in price and fast gone.

It’s like the old fuji x100, the used prices just went up.

M43 is not dead. Panasonic should seriously consider a new GM body.
 

See Robin Wong video on GF2 (intro in 2011). Pictures are not bad for the price.
Unfortunately OMDS and Panasonic Lumix have scrapped the MFT mantra of Small, Light & Cheap.
Now they make expensive and big stuff.

At the lower end there is pressure from capable and cheap mobile phones.
At the higher end, MFT has lost the contest, years ago to Full Frame competition from Canon, Nikon, Sony and Lumix Full Frame.

 

There is a lot of cheap used cameras out there. Main reason is probably more than 50% of the battery life is gone and you are not able to buy a replacement battery. But if you can bear with the short battery life, it can be a good deal.

I did not know that the MFT mantra was Small, Light and Cheap. I thought it was only Small and Light.
And I bought my EM5iii 5 yrs ago because it was a smaller and lighter alternative, especially with all the lenses I want to use, as I was looking for a camera that can change lenses to bring along for my long hiking trips.

From 2019 to 2023, manufacturers have been coming out with big camera bodies, promoting the idea that bigger bodies have better IBIS and faster data processing with dual CPU etc. However, when Sony came out with the A7C, a tiny camera with Full Frame changer, things started to change and slowly, the market look towards smaller and ligher camera bodies.

Then everyone start to balk at having a small camera body is not useful as Full Frame lenses are huge, and Sony start to come out with smaller lenses by chopping up the focal lengths. eg. The popular 24-70 suddenly becomes 24-50. The 16-35 is reduced to 16-25!!!! And Nikon and Panasonic is trying to do the same too on their FF bodies.

My point is I have been enjoying all these benefits 5 years ago, without even having to chop down my lenses. By Pana-Leica 12-60 provides a focal range of 24-120 (weighs only 320g and my em5 mk3 weights 360g). And as I mentioned before, the Image quality beats the Sony A7C with its Pancake 28-60 lenses. Full Frame manufacturers can reduce the size of the lenses but the Image Quality will drop correspondingly.

Don't be surprised if the market look towards getting M43 cameras again :)
After all, Full Frame manufacturers has been releasing 24mp cameras due to market demand, which is again M43 resolution.


See Robin Wong video on GF2 (intro in 2011). Pictures are not bad for the price.
Unfortunately OMDS and Panasonic Lumix have scrapped the MFT mantra of Small, Light & Cheap.
Now they make expensive and big stuff.

At the lower end there is pressure from capable and cheap mobile phones.
At the higher end, MFT has lost the contest, years ago to Full Frame competition from Canon, Nikon, Sony and Lumix Full Frame.

 

MFT manufactures may aim for middle ground i.e. not too low end and not too high end.
But even that slice of the market is being taken away from MFT.
After Canon and Nikon decided to go all out into Mirrorless ILC.

Some of my friends bought the Nikon Z50 (APS-C) Z mount.
I have seen tourists (usually ladies) using Canon R10, R50, R100 (APS-C) RF mount.

These are small, light, cheap compared to OM1 and G9.
Z50 and Canon Canon R10, R50, R100 have bigger sensor than MFT.
Nikon Z mount and Canon RF mount are systems that have a Future.

MFT has no future. It is at a dead end.
 

You need to go deeper than keep commenting on the surface level.

Tourist do not need 120 FPS, ProCapture or 2x Focal Length!. They can go for bigger sensors but 95% of them now just used their mobile phone. If they want to be able to do a little more, they go for cameras like the Fujifilm X100iv.

The OM-1 and G9ii need to be compared with cameras that are able to provide 120fps and Procapture, like the A9iii which Sony just released, to catch up with M43. Unfortunately, with a bigger sensor, it needs to use a super expensive global shutter and need to solve several image quality issues. Plus, go and ask around those Sony users who tried to shoot birds with a 200-600 with a 1.4TC or the 600mm F4 costing $20K. Most of them end up using a tripod as it is too huge and end up waiting for one or two birds only. My friend went Krabi with a OM setup and manage to capture more than 100 different species in 1 day by shooting handheld.

On the other hand, another friend captured superb details of birds with his Sony 600mm F4 with a F.4TC but only 1 bird at a time.

I am not saying any brand or camera is good or no good. We need to choose what meet our needs. But after being an MFT user, you must be totally ignorant of its benefits to say that MFT has to be written off. I have never see you @ricohflex mentioning a single MFT feature, so you must be using your MFT as an expensive point and shoot and now felt that FF is now much better LOL. Yes, in that context you are probbaly correct. And OMDS and Panasonic is aware of that, that is why both manufacturers are foccussing on strengths which larger sensors cameras are not able to provide. (Read all the unique features of OM-1ii, G9ii and GH7. You cannot find them on FF cameras, and even if you can, it costs a few times more like the Sony A9iii or the A1 and only some of the features only).
MFT manufactures may aim for middle ground i.e. not too low end and not too high end.
But even that slice of the market is being taken away from MFT.
After Canon and Nikon decided to go all out into Mirrorless ILC.

Some of my friends bought the Nikon Z50 (APS-C) Z mount.
I have seen tourists (usually ladies) using Canon R10, R50, R100 (APS-C) RF mount.

These are small, light, cheap compared to OM1 and G9.
Z50 and Canon Canon R10, R50, R100 have bigger sensor than MFT.
Nikon Z mount and Canon RF mount are systems that have a Future.

MFT has no future. It is at a dead end.
 

Panasonic Lumix GH7 has upped the game and other camera companies will have to catch up.👍 It's ibis for video beat Sony fx30 so content creators will love it.




 

I don't think GH7 is a world beater.
Too much hype.
It has a problem.
GH7 does not know what it wants to be.
It is neither here nor there.

FX30 is APS-C.
There is no way GH7 which is MFT, can equal APS-C.
No need to compare GH7 with Full Frame. Don't waste time.

GH7 is marketed as a great video camera. As usual, bluff small children.
Really?
They have not seen anything yet.

Think of
Sony VENICE 2 Digital Cinema Camera
Sony Burano
Canon C400
 

GH7 does not know what it wants to be????????
When Panasonic GH4 became popular as a video mirrorless camera in 2014,
there is no FX30 or Canon C400! A GH7 just need to be what it has always been.

@ricohflex you seemed to like to draw ridiculous comparisons.
In case you do not know, a Sony Venice 2 is US$91K.
The Panasonic GH7 costs US$ 2.2K.
I don't think Panasonic ever market it as an alternative to the Venice2, Burano or C400.

By comparing the GH7 with the Venice 2, Burano or C400, it shows that you do not understand the target market for GH7,
just like you thought OM-1 and G9 is targeting tourists in your earlier post.


I don't think GH7 is a world beater.
Too much hype.
It has a problem.
GH7 does not know what it wants to be.
It is neither here nor there.

FX30 is APS-C.
There is no way GH7 which is MFT, can equal APS-C.
No need to compare GH7 with Full Frame. Don't waste time.

GH7 is marketed as a great video camera. As usual, bluff small children.
Really?
They have not seen anything yet.

Think of
Sony VENICE 2 Digital Cinema Camera
Sony Burano
Canon C400
 

Is GH7 cinematic enough for you? 😊


Compare it with Panasonic promotional footage shot with GH7.

 

Sharing some comments by others in dpreview.com.
I think they are experts. They definitely know more about the topic.
Maybe can learn something from them.

For those who think GH7 is a low priced ARRI Alexa.
GH7 is not bad by itself. Just not a world beater. Doubt that it will set new extreme high sales records.
After a while, GH7 may be ignored by the camera buying public. And die by the wayside. Because of the lousy MFT sensor.

Quote{

MrBrightSide
Now all you need is a $100,000 set of color-matched cinema primes, another $20,000 in lights and shapers, a couple of talented IATSE grips and you can shoot footage that looks just like it came from an Alexa.

milkod2001
I've seen video comparisons and while it's great Panasonic has option to replicate ARRI logs it just doesn't have ARRI look. It's not only only about applying logs. It's the footage itself taken with ARRI vs Panasonic cameras. Completely different qualities.

mastix
I agree. I think the most important thing that gives that Arri look is the Dynamic Range of those cameras and the roll of in the highlighs and shadows that mimics as much as possible the look of film. Gh6/7 do not do that and whatever LUT you plaster on it will not replicate that unles it is a low DR image. Bur once you have something with lots of DR forget it the differences are too obvious

ottonis
Scrubbing through the comments, it seems that some people think the licence for the ARRI log would magically turn their Lumix into an ARRI.
This is very unlikely, as the ARRI cameras have vastly different sensors which are capable of providing extremely rich and fine tonality. That's something that a log curve probably cannot provide on its own.

mastix
You are correct. Totalky different sensors. No Log profile or lut will change that.

mcantsin
There seems to be a misunderstanding that Arri LogC would give the GH7 the same color science as the Arri Alexa. This is not the case. You only get the same log gamma/curve.
Just as the sRGB gamma/curve from two different camera manufacturers doesn't give you the same colors either.

} UnQuote
 

@ricohflex , are you saying Panasonic think that GH7 is going to be a world beater and will set high sales records?
Since Panasonic released the GH47 years ago in 2017, it already has all the buyers profile and the historical sales record to project its sales.
Of course the GH7 is not going to set new extreme high sales records. Panasonic never intend it to be!

The OM-1, G9ii and GH7 are all meant for niche markets and should not even be mentioned or compared with other popular models like Nikon Z6,
Sony A7R series or Canon R6 etc. For you to say that GH7 is not going to be a world beater is like saying a GoPro or a OSMO 4 is not going to be a world beater. Same for the Fujifilm GFX series, it is not going to be a world beater, but why does Fujifilm keep manufacturing it after 6 years? After all the sales is much lower than OM-1 or GH4. Even the Sony Venice 2 and Burano which you highly regarded is not going to be a world beater!

And when you say "lousy M43 sensor", are you aware that the latest sensors used by OMDS and Panasonic are made by Sony with the same latest technology but in a smaller form factor? I have the OM-1ii and Sony A7CR. When I reduce the A7CR to 26mp (for fairer comparison with a 20mp camera) and not use any GM lenses, I am hard pressed to see any difference in image quality. Do you have supporting evidence that the LATEST M43 sensors are lousy sensors?

PS. All the comments you shared above are not necessary experts. They could be anyone.
But obviously when you use ARRI log on the GH7 and Sony Venice2, it is definitely have a different look and feel as different lenses are used!!!!!!
Besides the GH7 costing US$2200 and the Venice costing US$91,000, T-Cine lenses on the Venice 2 costs a few times more too.(eg. a Song 28-135 T-cine lenses cost $5300)!!!!! Like I always say, when you are not comparing apple with apple, everything is taken out of context.

The main reason of having ARRI on the GH7 is so that when it is used for B-Roll and you want to add the clip to the main video, there is minimum color adjustment needed (a videographer told me this).





Sharing some comments by others in dpreview.com.
I think they are experts. They definitely know more about the topic.
Maybe can learn something from them.

For those who think GH7 is a low priced ARRI Alexa.
GH7 is not bad by itself. Just not a world beater. Doubt that it will set new extreme high sales records.
After a while, GH7 may be ignored by the camera buying public. And die by the wayside. Because of the lousy MFT sensor.

Quote{

MrBrightSide
Now all you need is a $100,000 set of color-matched cinema primes, another $20,000 in lights and shapers, a couple of talented IATSE grips and you can shoot footage that looks just like it came from an Alexa.

milkod2001
I've seen video comparisons and while it's great Panasonic has option to replicate ARRI logs it just doesn't have ARRI look. It's not only only about applying logs. It's the footage itself taken with ARRI vs Panasonic cameras. Completely different qualities.

mastix
I agree. I think the most important thing that gives that Arri look is the Dynamic Range of those cameras and the roll of in the highlighs and shadows that mimics as much as possible the look of film. Gh6/7 do not do that and whatever LUT you plaster on it will not replicate that unles it is a low DR image. Bur once you have something with lots of DR forget it the differences are too obvious

ottonis
Scrubbing through the comments, it seems that some people think the licence for the ARRI log would magically turn their Lumix into an ARRI.
This is very unlikely, as the ARRI cameras have vastly different sensors which are capable of providing extremely rich and fine tonality. That's something that a log curve probably cannot provide on its own.

mastix
You are correct. Totalky different sensors. No Log profile or lut will change that.

mcantsin
There seems to be a misunderstanding that Arri LogC would give the GH7 the same color science as the Arri Alexa. This is not the case. You only get the same log gamma/curve.
Just as the sRGB gamma/curve from two different camera manufacturers doesn't give you the same colors either.

} UnQuote
 

Lately some ex-ambassadors and current ambassador of MFT have uploaded videos to discuss the past, present and future of MFT.
Which is also the topic of this thread.

Maybe they have news that the end of MFT is coming. Which the general public does not know yet.

One has made videos of past MFT camera bodies from long ago.
One has hinted his liking for Sony mirrorless.
Another has hinted his liking for Nikon Z mount mirrorless.

One more has hinted his liking for other brands of mirrorless (i.e. not OMDS or Lumix)

They are trying hard to become ambassador for another brand.
The ex-MFT ambassadors have not been able to land new contracts with other manufacturers.
Such as Canon, Nikon, Sony.

Maybe they are TAINTED - in the sense that they associate too closely with MFT.
So other camera brand names do not want to employ them as ambassador.
They are stuck in a hole they cannot climb out of.
 

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@ricohflex , you are partly correct in your observations that they are stuck in a hole they cannot climb out of. I would not be so pessimistic because humans have freewill and their path or journey is theirs to make. Of course if they happen to read this it may give them insights and they may want to change. It's a fact change is the hardest and change is the only constant in life. This applies to you also.😆

OMDS has concentrated in sports and wildlife, the previous batch of ambassadors are mainly wedding and events photographers. One is still an ambassador because he also shoots video. Another 2 are not native English speakers so their messages get lost in translation so to speak . But I think unlike the one who is also a film maker, the rest do not showcase their work so it creates less buzz and excitement. Remember youtube channel is supposed to be entertaining which the film maker adds humour into his videos. Hope the ex ambassadors take the hint.✌️

Now take the one that describes himself as the talking head, he can boast that he does work for national geographic and other publications plus he also shoots models which attract views. He is also primarily a video shooter so he is asked to showcase GH7 as can be seen from his BTS ( behind the scenes ) footage making his short movie. He has assembled his talented video friends and models plus his wife.
All this makes for an entertaining time.

Lately some ex-ambassadors and current ambassador of MFT have uploaded videos to discuss the past, present and future of MFT.
Which is also the topic of this thread.

Maybe they have news that the end of MFT is coming. Which the general public does not know yet.

One has made videos of past MFT camera bodies from long ago.
One has hinted his liking for Sony mirrorless.
Another has hinted his liking for Nikon Z mount mirrorless.

One more has hinted his liking for other brands of mirrorless (i.e. not OMDS or Lumix)

They are trying hard to become ambassador for another brand.
The ex-MFT ambassadors have not been able to land new contracts with other manufacturers.
Such as Canon, Nikon, Sony.

Maybe they are TAINTED - in the sense that they associate too closely with MFT.
So other camera brand names do not want to employ them as ambassador.
They are stuck in a hole they cannot climb out of.
 

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Let me comment as I have been a die-hard fan of M43 for a few years before getting a Sony System.
But it is definitely not that I sense that M43 is coming to an end. In fact, I love my OM-1 so much that I even upgraded to the OM-1ii as I sold my OM-1 almost immediately at the price I want.

Back to me getting a Sony System? Why?
Simply because I am trying out other types of photography besides Nature & WIldlife (I hardly do sports)
And M43 have too few lenses that offers shallow depth of field. A F2.8 M43 lenses is equivalent to F5.6 of a FF lenses in terms of DOF.
And the widest is the Pana Leica 10-25 at F1.7 which is about F3.4. I could use some of the F1.2 primes but that is about 2.4.
Plus, the widest Focal length M43 has is 14mm equivalent. On Sony, I can get up to 10mm (rectilinear - non fisheye.)

All these does not mean that M43 is faulty, no good or going to die!!!
I am just embracing the strengths of each of the system and I think the those ambassadors have the same thoughts too.
Of course I do understand that a lot of people may not be able to afford 2 systems or do not want to spent that much.
But if you afford it or your works is good enough for Sony and Canon to loan you the gear for 6 months, by all means,
use the most suitable system for your type of photographpy.

Lately some ex-ambassadors and current ambassador of MFT have uploaded videos to discuss the past, present and future of MFT.
Which is also the topic of this thread.

Maybe they have news that the end of MFT is coming. Which the general public does not know yet.

One has made videos of past MFT camera bodies from long ago.
One has hinted his liking for Sony mirrorless.
Another has hinted his liking for Nikon Z mount mirrorless.

One more has hinted his liking for other brands of mirrorless (i.e. not OMDS or Lumix)

They are trying hard to become ambassador for another brand.
The ex-MFT ambassadors have not been able to land new contracts with other manufacturers.
Such as Canon, Nikon, Sony.

Maybe they are TAINTED - in the sense that they associate too closely with MFT.
So other camera brand names do not want to employ them as ambassador.
They are stuck in a hole they cannot climb out of.
 

The rationale for Lumix S9 is not to promote fullframe but m43.😀 Panasonic is not going to abandon m43 but have every intention to develop it further , proof of this is GH7. Surprisingly all of the reviewers have not understood the intentions of Panasonic! They only focus on gear.

Thread views have crossed 103k. ✌️😀

BCN interview with Panasonic.
Use Google translate to read whole article.

1719579301373.png


Panasonic's Shiomi Kisho (left), section manager, and
Panasonic Entertainment & Communications
Division Manager Tsumura Toshiyuki


Main highlights are:

 One of the concepts of the S9 is its small size and light weight. However, Micro Four Thirds, the small camera format that the company develops, is much more suitable. Why did they choose a large full-size sensor? The reason is to clearly differentiate it from smartphones.



Obviously, full-size sensor cameras are easier to understand because they are easier to blur and have less noise. I would like you to first experience a full-size sensor that you can't get with a smartphone. It is people who are knowledgeable about cameras who will be able to understand the advantages of Micro Four Thirds.

For people with low camera literacy, Micro Four Thirds is difficult to use. If it's a full-size sensor that blurs and has less noise, even those people can get on board.

The pancake lens, the LUMIX S 26mm F8, announced at the same time as the S9 body, is a manual focus lens with a fixed aperture. By deliberately adopting the tedious manual focus, it offers a shooting experience that cannot be obtained with a smartphone.

Camera manufacturers are struggling with how to make smartphones and cameras coexist while highlighting the differences between cameras and smartphones. With the existence of giant smartphones as rivals, cameras are being asked to evolve and change drastically, going beyond conventional wisdom. The LUMIX S9, which is equipped with a "cold shoe," also reflects this struggle and determination.
 

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Good things about the Lumix S9.
Small Size.
L Mount.
Interchangeable lenses.
Full Frame sensor.
(Price) Compared to price of Leica bodies, S9 is cheap entry into L Mount system.

Bad things about the Lumix S9.
The S9 Exterior Look is bad when compared to a Fuji X 100 VI.
The look of X 100 VI attracts potential customers to buy it.
Camera can be a fashion statement to youngsters.
To them the specifications of the camera are secondary.
No mechanical shutter.
Cold shoe. Maybe Lumix cannot make up its mind what the S9 is supposed to be.
No EVF
Only 1 card slot.
No built-in flash.
Seems not able to use external flash.

Except for being able to use Interchangeable lenses, Lumix S9 loses a lot to Sony RX1 R Mk2.
Maybe Sony RX1 R Mk23 coming.
 

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@ricohflex, it's obvious you ignored what the article is trying to convey.

The title is obvious.

The LUMIX S9 with its "cold shoes" tells the story of the camera manufacturer's struggles and decisions​


About the cold shoe.

The cold shoe is intended to be used for video shooting by placing a microphone or LED lighting. Furthermore, the S9's shutter is only electronic. Since there is no mechanical shutter, even if you connect a flash, you can only synchronize it at a very slow shutter speed, which will make it very difficult to use. Therefore, in order to reduce the number of parts, the almost meaningless hot shoe was eliminated, and the cold shoe was left as a base for attaching external devices.

Good things about the Lumix S9.
Small Size.
L Mount.
Interchangeable lenses.
Full Frame sensor.
(Price) Compared to price of Leica bodies, S9 is cheap entry into L Mount system.

Bad things about the Lumix S9.
Cold shoe. Maybe Lumix cannot make up its mind what the S9 is supposed to be.
No EVF
Only 1 card slot.
No built-in flash.
Seems not able to use external flash.

Except for being able to use Interchangeable lenses, Lumix S9 loses a lot to Sony RX1 R Mk2.
Maybe Sony RX1 R Mk23 coming.
 

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