Groupon Deals Photographers


making sale after the shoot is that not easy , especially to customers who only want to spend minimum amount of money in the first place, I'm sure those who bought the deal is simply the price is very attractive, so spending an hour or two asking such customers to fork out a sum of money for extra photos is certainly wasting of time,

if anyone still can remember how "naughty by nature" the way the work, at least they have sale teams pestering customers to sign up their packages. for this one, they will have a few hundreds bookings to fulfill within a few months, the photographers can't wait to get over with the shoots.

Exactly, and even so, those very sales teams; who supposed to redeem the company's expenditures, easily becomes the source of bad reputation for the company due to hard selling methods or other short term guerrilla methods. A photographer who is building or had built a brand name of goodwill and fair trade practice cannot afford to employ such methods.
 

oh well, take it as a training ground for the new photographers perhaps?

I am still wonder if this do any good to the business other than getting the volume of it. Also, in long term, it won't be good for the whole community of photography... because people know that they can always buy the deals in Groupon again and again. It is for the community interest that we don't compete in pricing but in quality of the whole service to bring up the overall "image" of photographer and "Photography community" image. But guess, profit is more important for many. *Sigh*.

If I were them, I will buy 10 coupons and collect 5 softcopies each from the shoot and I have a full sessions in my hand paying no more than $120. Gosh... Sure, people might fork out extra if the shoot went well, but is it really worthwhile?

Of course, if they have a clause saying that the clients will have to agreed to the T&C which include the company own the rights to use the images for any purpose, including reselling them, then, it might work for stock photography and make money from there.

This can be profitable if handle right and it also serve different purpose...

Regards,

Hart
 

it is a simply equation:

Fast, Cheap and good, you can only choose two.

Fast and Cheap, it won't be Good

Fast and Good, it won't be Cheap

Cheap and Good, it won't be Fast..
 

I am still wonder if this do any good to the business other than getting the volume of it. Also, in long term, it won't be good for the whole community of photography... because people know that they can always buy the deals in Groupon again and again. It is for the community interest that we don't compete in pricing but in quality of the whole service to bring up the overall "image" of photographer and "Photography community" image. But guess, profit is more important for many. *Sigh*.

Agreed indeed, *sign*, there are those who want to build the industry, there are those who want to tear it down.

Its a uphill battle but IMHO the field is right here on Clubsnap where the bulk of Singapore's photography enthus gather. The forum has the power to move things for a better tomorrow by discouraging activities that hurt the creative industry.
 

seriously,
if you capable to sell a goods at $100, why should you sell it $10?
and if you selling it at $10, you made those customers who bought it $100 from you like a fool,
and those who pay $10 for a goods which worth of $100, they might don't appreciate or treasure it,

you incur additional cost of operation, and also lost of opportunity cost, put your reputation at potential risk

from a business POV, it simply doesn't add up.
 

I saw Lumiere photography's website. Their work is not bad mah... why did they have to stoop so low to screw themselves with groupon? Aiyoh...
 

I saw Lumiere photography's website. Their work is not bad mah... why did they have to stoop so low to screw themselves with groupon? Aiyoh...
maybe they are campaigning for the title of "Singapore most busier portrait studio 2011". :)
 

maybe they are campaigning for the title of "Singapore most busier portrait studio 2011". :)

Whatever it maybe, if they are doing it at second time, it seems to work for them.

Being busy is always make the business operator think it is good... but my gut feeling tells me that, busy for a wrong reason can be disastrous.

As business grow, one will need to steer the direction on where a business need to go not just getting more business.

Like driving, the most effective way of changing lane sometimes is to slow down a tad and move behind other car... but it seems that everyone on the road think that the only way is to speed up?

However, it really depends on the purpose of the business really. For many, it is purely $$$ driven. For some, it is to satisfy their artistic vision and for others, it may be the balance between the two.

Regards,

Hart
 

Whatever it maybe, if they are doing it at second time, it seems to work for them.

Being busy is always make the business operator think it is good... but my gut feeling tells me that, busy for a wrong reason can be disastrous.

As business grow, one will need to steer the direction on where a business need to go not just getting more business.

Like driving, the most effective way of changing lane sometimes is to slow down a tad and move behind other car... but it seems that everyone on the road think that the only way is to speed up?

However, it really depends on the purpose of the business really. For many, it is purely $$$ driven. For some, it is to satisfy their artistic vision and for others, it may be the balance between the two.

Regards,

Hart
some people prefer to earn $10 each from 500 customers, some prefer to each $500 each from only 10 customers, different people different taste. :)
 

the ideal of Groupon deals is let some customers try out some of the luxury lifestyle service or products with little spending, so they get to know more and enjoy service/products and they will patron the merchandisers for full price in further.

but obviously things doesn't work out to be that way, as many merchandisers already pointed out the truth, there is no loyalty of the new customers they get, they just simply find new groupon deals somewhere else and never return, the worst of all, the merchandisers also offended their existing customers by they didn't get any perks for paying full price.

I guess why would some merchandisers will want to run the Groupon deals again, most probably the need to fill the void as they may not able to get enough customers to pay full price for their services and products for maintaining their business.
 

the ideal of Groupon deals is let some customers try out some of the luxury lifestyle service or products with little spending, so they get to know more and enjoy service/products and they will patron the merchandisers for full price in further.

but obviously things doesn't work out to be that way, as many merchandisers already pointed out the truth, there is no loyalty of the new customers they get, they just simply find new groupon deals somewhere else and never return, the worst of all, the merchandisers also offended their existing customers by they didn't get any perks for paying full price.

I guess why would some merchandisers will want to run the Groupon deals again, most probably the need to fill the void as they may not able to get enough customers to pay full price for their services and products for maintaining their business.

It sounds like this might become a vicious cycle... It'll be hard to shake off the "cheapo photographers" (and i really mean no offence to the photographers running Groupon deals) label.
 

Whatever it maybe, if they are doing it at second time, it seems to work for them.

Being busy is always make the business operator think it is good... but my gut feeling tells me that, busy for a wrong reason can be disastrous.

As business grow, one will need to steer the direction on where a business need to go not just getting more business.

Like driving, the most effective way of changing lane sometimes is to slow down a tad and move behind other car... but it seems that everyone on the road think that the only way is to speed up?

However, it really depends on the purpose of the business really. For many, it is purely $$$ driven. For some, it is to satisfy their artistic vision and for others, it may be the balance between the two.

Regards,

Hart

If its a business, there is only one phase you are prepared to do for cost or part cost - the tender 1st couple of shoots in a new direction but not that all jobs are specials.... you still need to eat/pay bills & other wonderful things in life that involves an exchange of vitamin M. Groupn makes it impossible what 300 to 500 jobs at what your cut is $7.50 for a $15 deal. What is your cost for 3 to 4 hours of your life, transport, food, power costs...... Because "client" pay money they have expectations hor ! So if you any how do, they will any how say bad bad things about you to their friends... may be a good thing maybe.

For these deals you have so many to do, and lose money on each job that after the xth number when the financial impact sinks in where got heart to shoot them ? It would be a chop chop okay bye thing - artistic job hardly when you factor in that these are probably also not the best subject to shoot. Yah beng & bling bling are often not the great looking, do not take directions well and wanaa it to be done their way..... shoot me frontal not left side or right side,
 

Well, if the hire a photographer at $1800 a month for example who work 6 days... they can always get the photographer to do the shoot while not having any other duty. In a way, they "fill in" some of the free time of their employee or something.

But I am not sure how long the photographer is going to stay.

Of course, this will not be a preferred method for many of us, but you may be surprise that people still do that and think they make profit.

Regards,

Hart
 

signz.. saw a groupon photography merchant wrote on their facebook tat groupon has contacted them to see if they could help another merchant who could not handle all the clients. the sad thing is this merchant also have difficulty fulfilling the close deals.

dun make the same business mistake in 2012.

if you wan to do a group buy deal, negotatie for a better deal - lower commission for the group buy site and CAP the no of deals. provide yr brand and reputation, unless you do not care abt them.
 

signz.. saw a groupon photography merchant wrote on their facebook tat groupon has contacted them to see if they could help another merchant who could not handle all the clients. the sad thing is this merchant also have difficulty fulfilling the close deals.

dun make the same business mistake in 2012.

if you wan to do a group buy deal, negotatie for a better deal - lower commission for the group buy site and CAP the no of deals. provide yr brand and reputation, unless you do not care abt them.

This brought out a thread that was posted in Kopitiam session with regards to a Workshop/Shoot Organiser by one of their customer -> http://www.clubsnap.com/forums/kopitiam/999120-groupon-deal-$38-1-day-travel-photography-workshop-knowledge-bowl-school.html

Regretful to say the organiser it have been more than a month did not any explanation in the thread to address the feedback by the TS to avoiding putting their reputation at potential risk. :(
 

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catchlights said:
Recently Groupon Deals have become very popular here, there are many similar to such group purchase available, like Mocca Perks, Big Hooha, these heavily discounted deals no longer limit to travel packages or set meals, even photographers also offering such deals now.

these are two photography deals getting a lot of attention lately.

$15 for 90 min Outdoor Photography Shoot by Ashirley Photo (Worth $150)

http://www.groupon.sg/deals/visa/-15-for-90-min-outdoor-photography-shoot-by-ashirley-photo--worth--150-/715858156

total 579 packages sold.

and

$18 for Family Portrait Studio Photo Shoot or $68 for Bridal Studio Photo Shoot at Picture Me Digital Technology (Worth up to $480)

http://www.groupon.sg/deals/visa/-18-for-family-portrait-studio-photo-shoot-or--68-for-wedding-photo-shoot-at-picture-me--worth-up-to--480-/715858786

total 241 packages sold.

there are some other photography packages offered thru Mocca Perks but don't really take off, my guess the offered price is not attractive enough.

I start wondering is this a good way to get new customers? after you have slashed your photography package more half price, and give 50% of your earning to Groupon, answering countless phone call and email day and night, and a few hundreds of customers waiting for you to shoot in next few months.

what do you think about this?

Do you think is this a good way to do business?

what kind benefits will the photographer get?

what if many photographers already jump on the bandwagon, will you considering making similar offers also?

if you would to run such deals, what will you do to make the best out of it?

please feel free to contribute your opinions here.

Well. Lot of people hav got a different kinda thinking. Some may not even wanna earn from this deal. They did for the sake of experience. Portfolio. Awareness. Or earn from extra photos choose by clients. I don think its a wrong way of doing. Cos u don hav to beg other pg to let u tag along. Dont hav to find someone wedding for a fake portfolio. Yes. Work like a dog. But u got what is more important than money. Experience. Handle different types of customers. How to handle it unreasonable people. How to anticipate in event. Contigency plan for bad weather. Having tons of portfolio and many more. To be frank. I am one of it who did that deal. With 853 hit. Shooting alone till ur underwear wet. I will not regret doing this as i hav my own way of planning. However, i will never do it again. For sure.
 

Well. Lot of people hav got a different kinda thinking. Some may not even wanna earn from this deal. They did for the sake of experience. Portfolio. Awareness. Or earn from extra photos choose by clients. I don think its a wrong way of doing. Cos u don hav to beg other pg to let u tag along. Dont hav to find someone wedding for a fake portfolio. Yes. Work like a dog. But u got what is more important than money. Experience. Handle different types of customers. How to handle it unreasonable people. How to anticipate in event. Contigency plan for bad weather. Having tons of portfolio and many more. To be frank. I am one of it who did that deal. With 853 hit. Shooting alone till ur underwear wet. I will not regret doing this as i hav my own way of planning. However, i will never do it again. For sure.

Wow... 853... I admire your hard work. It took me 2-3 years to do that many clients... I am sure you learn a lot.

Regards,

Hart
 

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