Just got my 24-70G Master and did a quick shoot yesterday evening.
This is a amazing lens. Being sharp is as expected for a lens at this price. If it's not sharp at 100%, it's probably due to hand shake or focusing error.
But more than just sharpness, it has its own character. Punchy yet smooth, great colours, sort of film-like. In comparison, the 35mmf1.4FE has that typical Zeiss bite. Very expensive, huge yet balances well on my A7II, and worth every penny.
Forgot how to post photos so you have to take my word for it, or try it yourself.