When was the last time you fulfilled a print order? When I think of print sales, I envision awkwardly contrived meetings where proofs have been held hostage and finally revealed as leverage, using the client's emotions to maximize profits. I know in-person sales is an effective strategy, and photographers bankroll this method frequently. However, for the majority of photographers who don't want to take that approach, providing an online client photo gallery and a few simple suggestions can help you maximize your profits without the pressure of in-person-sales tactics.
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