I understand it is diff in the part of MDA, BUT, if MDA wants to fine, it is their job to find out & make sure that those being fined have a TV set.
eg, What is Microsoft just starts to send letters to every single family in developed countries & ask them to show them a copy of genuine Windows Product key?(Assuming everyone has a PC at home). If no reply, a legal suits follows to sue that person for using a fake copy of Windows etc.
Everyone wants to take the easy way out.
Remember watching a TV programme 'Project X' quite some time back.
This shows was about how Japanese companies became successful.
One sentence from a engineer stuck me hard:'We can take the easy way out by teaching the commuters how to insert their train tickets correctly, but, it is unfair to them, as this is our job as an Engineer to design a idiot-proved ticket slot.'