Leica Sponsoring a Action and Adventure sports Photo Comp... WTF?

[Dfive]

" Leica is pleased to announce their official partnership with Red Bull Illume - the world’s largest international photography competition dedicated to action and adventure sports. "


Correct me if I'm wrong....Cause LEICA is "KNOWN" with Adventure, Action Sports.... yet their Focusing and Frame Rates are freekin USELESS for it..... :think:

Jeeeezzzz their marketing person should be fired !!!! :nono: ( just leave it for Nikon, Sony, Canon..... )

:/


Yeah Ive owned the Leica M9P in the past.

 

[Double Negative]

You mean Leica Partners with Red Bull Illume (Again)? They've done this every year since 2010 (at least). While you may not think of Leica in the context of action - or sports - it's good exposure for them, basically in their own back yard. Why do companies sponsor F1 teams? Same reason.

 

[kklee]

Wait a while longer for somebody to tell you that it is the photographer and not the camera ....

 

[kandinsky]

Then "UOB Painting of the Year" and "Maybank Photography Awards" make even less sense...