PetaPixel Canon Ramps Up Hype for July 17: ‘Something Big is Coming’


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A black background with a glowing red ring around the text Something Big is Coming. Below, it says Tune in Wednesday, July 7th at 6:00 AM EDT | 3:00 AM PDT.

Last week, Canon Europe teased a new EOS R series announcement and now Canon USA has followed suit with a YouTube premiere for a launch scheduled for 6 AM EDT, 3 AM PDT on Wednesday July 17.

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