FStoppers Stop the Scroll: 3 Tips for Mastering Your Use of Color


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Have you ever seen those bold modern ads that just force you to stop and look? One got me this week. I was driving, and a billboard had a colossal burger, most likely shot with the 16-35mm lens, and a bold, canary yellow background with that primary McDonalds red. "I need that burger! Wait... I'm a gluten-free vegan!" I tipped my hat to the photographer and kept driving.

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