PetaPixel Nikon Sold More Z9 Cameras in Its First Year Than Any Flagship in Past 15 Years


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The image shows a Nikon DSLR camera with a large lens against a vibrant yellow and orange abstract background. The camera features multiple buttons and dials, and the brand name Nikon is visible on the upper portion near the viewfinder.

The Nikon Z9 is widely considered a runaway success for Nikon, which used the flagship camera to springboard itself out of the financial doldrums when it launched in 2021. Its success was never doubted, but the company elaborated just how successful it was: it outsold every other Nikon flagship dating back 15 years.

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