PetaPixel Blackmagic Slashes Cinema Camera Prices


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A professional film camera is set up outdoors near a road, with a convertible car, a drone flying overhead, and two crew members standing nearby. The scene appears to be part of a film production in a desert area.

Blackmagic Design announced a substantial price reduction across its Ursa Cine camera kits, marking a rare move in the high-end cinema camera market where prices have generally been rising.

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